Focus's vision is to let everyone feel the feeling of happiness of a great rides. For a better future.
FOCUS mission is to inspire all people for cycling together. FOCUS creates perfectly functioning and exciting products for many people and still takes care of everyone. You never drive alone with Focus.
Where Focus develops their bikes: Stuttgart
Focus develops all of their bikes in Stuttgart, Germany. At FOCUS, every employee is first of all passionate: R Biker: In. They test their prototypes right in front of their own door.
Where they assemble their bikes: Cloppenburg
All of your prototypes are tested significantly via industry level and legal requirements. In addition, they only use the best manufacturing processes and the latest technologies that exist in the bike industry. Then their bikes are assembled in Cloppenburg, Germany, to keep these high standards.